Jocelyn Clark
Details
University of Idaho
2011 : 2014
- Develop internal communications strategies to ensure clear and consistent messaging across the organization, maintaining brand standards, and driving engagement across the organization of employees and contractors.
- Own and write executive memos and presentations, notices, training documentation, internal articles, and produce events reaching the entire workforce while tracking change and impact.
- Collaborate closely with leadership to provide strategic communications support, advise on change management and communications strategy, and plan internal events.
- Advise on advanced complexity of language, style and audience awareness for internal communications, directives and cross-functional projects. Often requiring several assets from executive presentations to targeted email communications through the project life-cycle.
- Develop key messaging and strategies that support essential initiatives and program implementations.
- Work cross-functionally to maintain consistent messaging and integrity of messaging across teams and the organization.
- Manage and create website content and structure to expand internal knowledge and improve new and existing customer experience.
2019 : Present
NASA Jet Propulsion Laboratory
Communications Lead, Cybersecurity
Led in the development, implementation, and evaluation of the UMA's public relations efforts.
- Managed the association's website (Wordpress). Updated content, press releases, event registrations, shopping cart experience, and basic functionalities.
- Tracked and improved performance of outreach programs; reporting to the Executive Committee and Board of Directors regarding KPI's, ROI, and community perception.
- Created dynamic content, including graphics and data, for all social media channels resulting in over 1,000% growth.
- Acted as the primary contact for all outreach opportunities and building many external strategic relationships.
- Led in a complete rebranding of the association. Improving brand recognition, membership engagement, and availability of resources for industry professionals and the public.
- Authored messaging points, press releases, newsletters, memos, and presentations for high profile audiences.
2016 : 2019
UMA
Communications and Outreach Manager
2016 : 2019
UMA
Communications Specialist
Acted as the key liaison for the Congressman with the media, staff, public and other Members of Congress.
2015 : 2016
U.S. House of Representatives
Scheduler
Boosted sales through strategic team actions, while mediating with outside marketing representatives to uphold and exceed goals.
2014 : 2015
PW Companies, LLC
Store Supervisor/Team Leader
Skills
Adobe Creative Suite, Analytical Skills, AP writing, Brand Awareness, Change Management, Communication, Communications Planning, Content Strategy, Corporate Communications, Creative Problem Solving, Cross-functional Team Leadership, Customer Service, Data Analysis, Event Planning, Government, HTML, Instagram, Internal Communications, Interpersonal Skills, Leadership, Management, Marketing Analytics, Messaging, Microsoft Excel, Microsoft Office, Microsoft PowerPoint, Microsoft Word, Pinterest, Politics, PowerPoint, Presentation Skills, Problem Solving, Product Briefs, Project Management, Public Relations, Public Speaking, Rebranding, Research, Social Listening, Social Media, Social Media Communications, Storytelling, Strategic Communications, Strategic Planning, Twitter, Web Development, WordPress, Writing, Written Communication, YouTube
About
Every company has a story to tell - these stories engage, inform, and impact their customers and employees. And I love to act as the conduit between the brand, employees, and partners.
I am passionate about translating technical concepts into narratives for large audiences in the engineering and technology industries and spaces of innovation.
Currently, I am an internal communications professional at NASA Jet Propulsion Laboratory, where I lead cybersecurity communications and build awareness for organization-wide initiatives.
During my free time, I enjoy immersing myself in the outdoors. This greatly varies from backpacking to beach days to yard work. I’m also personally driven to try and understand other people and community perspectives and beliefs. My motivators keep me connected to my profession by helping me dive deeper into stories and concepts along the way.
Competencies: communications strategy | internal & external communications | change management | content creation | website development | project management | copy editing | employee engagement | executive communications management | cross-functional coordination
If you’d like to chat, please reach out (jocelynpclark@gmail.com).