Julie Dearing
Details
OpenText
Senior Public Relations Manager, Cybersecurity
Founded Houston-based public relations consulting firm focusing on the technology industry
• Serve as an extension to clients’ marketing teams providing strategic PR counsel and support through a variety of communication methods
• Work with client contacts company-wide, across all levels including c-suite executives and individual contributors, on all aspects of PR
• Collaborate with subject matter experts to create content for marketing and PR including guest commentaries, blogs, e-books, case studies, whitepapers, company newsletters, and more
• Identify and pursue product award and company recognition opportunities
• Worked with some of the country’s top cybersecurity experts while representing SANS Technology Institute, the global leader in cybersecurity training and certifications (2013-2019)
• Helped build credibility and visibility among the investor community through positive press placements, awards and speaker promotion which contributed to five successful healthcare IT client acquisitions
• Established PR programs from the ground up for start-ups including assisting with corporate message development and competitive positioning
2009 : 2022
JABB Communications
Principal
Co-founded Houston-based public relations consulting firm focusing on the technology industry.
2006 : 2009
Currid-Dearing Communications
Co-Principal
Six years of increasing responsibilities and proven results in project and agency management
• Served as Acting Director, Public Relations (PR) for six months overseeing such activities as agency and staff budgets, renegotiating expiring and existing vendor contracts, supervising agency and internal PR teams
• Oversaw worldwide PR activities for the initial launch of the company’s corporate strategy, Business Service Management
• Successfully managed PR activities for a number of acquisitions including Remedy, Calendra, OpenNetwork and DGI
• Managed PR for the company’s mainframe, security and data management offerings as well as corporate initiatives
• Managed all PR activities surrounding Learning Universe, the company’s International User Conference
• Oversaw the coordination of PR activities between corporate and International offices including coordination of the company’s first European and Mexico Press Days (held at the company’s corporate headquarters in Houston)
2000 : 2006
BMC Software
Manager, Public Relations
Spearheaded the firms first Technology Group
Responsible for identifying and pitching new clients
Implemented media and analyst relations programs from the ground up for clients
Conducted media training for clients
1999 : 2000
Ward Creative Communications
Account Supervisor
About
I’m a veteran communications professional and writer with years of senior-level experience in corporate and agency communications focusing almost exclusively on business-to-business technology. My knowledge of technology spans a wide range of topics and includes such vertical and specialized markets as healthcare, cybersecurity, government, financial and education.
I have extensive experience in developing and executing successful public relations programs and external communication strategies, including assisting with corporate message development and competitive positioning. I’m skilled at translating complex technical product terminology into easy-to-understand content, and adeptly find creative ways to keep a company/technology relevant.
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